Exterior Painting: When to Repaint and How to Protect Your Home’s Investment

Address the crucial timing and protection aspects of exterior painting. Signs Your Home Needs Repainting: fading or chalking paint (indicates UV damage), peeling or blistering (moisture issues), cracking or alligatoring (age and weather damage), bare wood exposed (urgent – prevents rot), mold or mildew growth, caulk separation around windows/doors (energy loss). Typical Repainting Timeline: wood siding (every 3-7 years), aluminum siding (every 5 years), stucco (5-6 years), brick (15-20 years if painted), cement fiberboard (10-15 years). Weather and Seasonal Considerations: best temperatures (50-85°F), avoid painting in direct sunlight, humidity below 70%, no rain forecasted for 24-48 hours, ideal seasons (late spring through early fall). Surface Preparation is Critical: pressure washing (removes dirt, mildew, loose paint), scraping and sanding, repairing damaged wood or siding, priming bare surfaces, caulking gaps and cracks – explain that prep work is 70% of a quality paint job. Choosing Exterior Paint: 100% acrylic latex for durability, higher quality paint lasts 2-3x longer, color considerations (lighter colors reflect heat, darker colors fade faster, HOA restrictions). Cost vs. Value: exterior painting offers 50-60% ROI, protects against weather damage saving thousands in repairs, curb appeal impact on home value. Include a seasonal maintenance checklist and explain how professional painters have proper equipment (scaffolding, sprayers), insurance for high work, and expertise in surface preparation that DIYers often underestimate. Emphasize that your company uses premium paints with warranties and guarantees workmanship.